Broken Frontier

Effective immediately, Cold Cut Distribution is changing the discount it offers to comic book retailers.  Now, all comic books and graphic novels will be sold at a flat-rate discount, regardless of the size of the order.  Comic book retailers will no longer have to increase their order size to reach certain discount tiers or plateaus -- now all orders receive the top discount available on every item, every time!

Cold Cut Distribution, the industry's leading reorder distributor for small press and independent graphic novels and comic books to the direct market, has decided to change its discount terms based on customer demand.  "We've had several retailers tell us they were interested in ordering from Cold Cut, but couldn't put together an order large enough to get the best discount," says Cold Cut's owner Mark Thompson.  "Now, they can order whenever they like, because everyone gets the best discount all the time."

Over 10,000 trade paperbacks, graphic novels, comic books and other comics-related merchandise are affected by this change.  The discount offered on books varies from publisher to publisher, ranging between 40% and 50% off the retail price.  For example, all books published by Slave Labor Graphics, Top Shelf Productions, Bongo Comics, plus over a hundred additional publishers, are available at 50% off; all books published by Drawn and Quarterly, NBM, Heavy Metal, and many other publishers, are available at 45% off.  Retailers receive the same discount, regardless of whether they are ordering $50 worth of books or $5000 worth of books.

Cold Cut Distribution was founded in 1994 as a wholesale distributor of small press, alternative and independent comic books to comics specialty stores nationwide.  Based in Salinas, California, Cold Cut sells to several hundred comic book stores and comics retailers in the United States, as well as Europe, Asia and Australia.  Cold Cut only sells to comic book retailers, and does not sell to individual comic book readers.

For more information about Cold Cut's new flat-rate discount plan, or for more information about Cold Cut Distribution in general, please visit our website at http://www.coldcut.com.